NABTEB Commerce 2023 Objective — Question 22
Question 22 of 50 from the National Business and Technical Examinations Board (NABTEB) Commerce 2023 Objective paper, with the correct answer and a full explanation.
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The process of collecting and analysing information about a market to make informed decisions about a product is (a) advertising (b) market research (c) product development (d) distribution
- A. advertising
- B. market researchCorrect
- C. product development
- D. distribution
Explanation
Market research is the systematic process of gathering and analysing data about a market to guide decisions on a product or service.
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