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WAEC Commerce 2018 Objective — Question 39

Question 39 of 50 from the West African Examinations Council (WAEC) Commerce 2018 Objective paper, with the correct answer and a full explanation.

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Activities undertaken to create awareness of a product by giving out samples or gifts is

  • A. marketing mix concepts
  • B. window display
  • C. sales promotionCorrect
  • D. -

Explanation

Giving out free samples/gifts to create product awareness is a form of sales promotion.

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