GCE Marketing 2025 Objective — Question 10
Question 10 of 40 from the General Certificate of Education (GCE) Marketing 2025 Objective paper, with the correct answer and a full explanation.
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A reason for engaging in international Marketing by a company is to
- A. utilise excess capacityCorrect
- B. product improvement
- C. estimate the company's market share
- D. forecast demand for the company's product
Explanation
Companies often engage in international marketing to utilise excess production capacity by expanding into new markets, allowing them to achieve economies of scale.
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