JAMB Commerce 2011 Objective — Question 10

Question 10 of 49 from the Joint Admissions and Matriculation Board (JAMB) Commerce 2011 Objective paper, with the correct answer and a full explanation.

The main aim of selling directly to the consumers by manufacturer is to

A. A. make contact with individual consumers
B. B. reduce transportation cost
C. C. discourage the activities of middlemenCorrect
D. D. maximize profit margin

Explanation

One of the main aims that makes the manufacturer sell directly to the consumer is to eliminate the bottleneck of middlemen.

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