JAMB Commerce 2015 Objective — Question 40

Question 40 of 50 from the Joint Admissions and Matriculation Board (JAMB) Commerce 2015 Objective paper, with the correct answer and a full explanation.

The essential utility derived from the use of products is known as

A. augmented benefit
B. branded benefit
C. formal benefit
D. core benefitCorrect

Explanation

The core benefit is the essential/fundamental utility a consumer derives from using a product.

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