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WAEC Marketing 2023 Objective — Question 21

Question 21 of 40 from the West African Examinations Council (WAEC) Marketing 2023 Objective paper, with the correct answer and a full explanation.

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A benefit the company would derive from advertising the product is a

  • A. increase in competition
  • B. increase in market shareCorrect
  • C. decrease in production cost
  • D. decrease in tax liabilities

Explanation

Effective advertising increases brand awareness and sales, thereby increasing the firm's market share.

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