WAEC Marketing 2023 Objective — Question 4
Question 4 of 40 from the West African Examinations Council (WAEC) Marketing 2023 Objective paper, with the correct answer and a full explanation.
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The process of bringing products to the attention of prospective customers is
- A. distribution
- B. promotionCorrect
- C. labelling
- D. branding
Explanation
Promotion is the marketing function concerned with communicating and bringing products to the attention of prospective customers.
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