WAEC Marketing 2025 Objective — Question 18
Question 18 of 40 from the West African Examinations Council (WAEC) Marketing 2025 Objective paper, with the correct answer and a full explanation.
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A psychological factor that influences consumer buying behaviour is
- A. social classCorrect
- B. a social trend
- C. family
- D. perception
Explanation
Social class is a widely recognised psychological/social factor shaping buying behaviour.
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